Mumbai, Maharashtra · fatima.shaikh@email.com · +91 98765 43210 · linkedin.com/in/fatima-shaikh
BBA (Marketing) graduate (2025) aiming for a Digital Marketing Executive role, skilled in SEO, Google Analytics and content marketing. Grew a home bakery’s Instagram from 600 to 4,200 followers in five months.
BBA, Marketing, NMIMS, Mumbai2022 – 2025 · CGPA 3.4 / 4
Class XII, Maharashtra State Board2022 · 84%
Marketing: SEO, content marketing, social media, email marketing, A/B testing
Tools: Google Analytics, Google Search Console, Meta Ads Manager, Canva, Excel
Social media for a home bakery | Canva, Meta Ads Manager | SoloMar 2024 – Aug 2024
• Ran social media for a home bakery in Bandra: three posts a week designed in Canva and two Meta Ads Manager campaigns.
• Spent ₹5,000 on ads in total, aimed at people within 5 km of the bakery.
• Followers grew from 600 to 4,200 in five months; weekly orders rose from about 20 to 55.
SEO for the college fest website | Google Search Console, Google Analytics | Team of 3Jan 2025
• Rewrote titles and descriptions of 14 pages for SEO and fixed the broken links Google Search Console reported.
• Visits in Google Analytics rose from 1,100 to 5,600 in the month before the fest.
Marketing Intern, Kiranakart, MumbaiJun 2024 – Aug 2024
• Wrote 12 blog posts on cooking with millets as part of the content marketing plan; tracked their traffic in Excel.
• Ran an A/B testing round on two email marketing subject lines sent to 20,000 customers; the winner had 18% more opens.
• Google Analytics Certification, Google Skillshop, 2024